Process: Mapping User Experiences

UX design can be a very challenging task. A lot happens between conceiving of an idea or concept and delivering a ready-to-use product. UX designers must create products that meets user’s needs. Unfortunately, between the politics of various stakeholders and a variety of other inputs to the UX design process, the user can sometimes get lost in the shuffle.

Skilled UX designers and teams use tools such as empathy mapping to help them create products that keep the user or customer at the center of the design process, resulting in a product that resonates with users and provides a good user experience. But what is an empathy map, what are its uses, and how does empathy mapping fit into the UX design process?

In this article, I’ll answer all of your questions about empathy maps. From how to fill in an empathy map to what empathy-mapping tools you can use, you’ll learn everything you need to know to incorporate empathy mapping into your UX design process and use it effectively. Read More